We use the information you choose to share, as your pregnancy stage, due date, baby timeline, interests, location, and preferences, to personalize your MyBellaBaby experience
My Bella Baby is operated in the United States by Data Lynx Solutions USA Inc.
This Privacy Policy explains how My Bella Baby and Data Lynx Solutions USA Inc. collect, use, disclose, retain, and protect personal information when you visit our website, submit forms, subscribe to communications, request resources, participate in promotions, interact with our content, or communicate with us.
For purposes of this Privacy Policy, “My Bella Baby,” “we,” “us,” and “our” refer to My Bella Baby and Data Lynx Solutions USA Inc.
1. Contact Information
If you have questions about this Privacy Policy or our privacy practices, you may contact us at:
Data Lynx Solutions USA Inc.
Operating My Bella Baby in the United States
[Insert U.S. mailing address]
Email: info@mybellababy.com
2. Personal Information We Collect
We may collect personal information that you provide directly to us, including:
We may also automatically collect certain technical and usage information, including:
3. Sensitive Personal Information
My Bella Baby is not intended to collect medical, health, biometric, government identification, financial account credentials, precise geolocation, or other sensitive personal information.
Any parenting, pregnancy, baby, or family-related information collected through our website is used for general content, personalization, marketing, and partner offer purposes only.
We do not provide medical advice, diagnosis, or treatment. Users should consult a qualified healthcare professional for medical or health-related questions.
4. How We Collect Information
We may collect information when you:
5. Purposes for Using Personal Information
We may use personal information for the following purposes:
6. Email and SMS Communications
If you provide your email address, phone number, or other contact information, and where permitted by law, we may contact you with newsletters, parenting resources, promotional offers, partner information, reminders, updates, or other communications.
You may opt out of marketing emails by using the unsubscribe link in our emails.
You may opt out of SMS messages by following the instructions in the SMS message or contacting us at info@mybellababy.com.
7. SMS/Text Messaging
If you provide your mobile number and consent to receive SMS or text messages, we may send you messages related to parenting resources, offers, promotions, partner information, reminders, or updates.
Message frequency may vary. Message and data rates may apply. Consent is not a condition of purchase. You may opt out at any time by replying STOP or following instructions in the message.
8. Disclosure of Personal Information
We may disclose personal information to:
9. Partner Offers and Third-Party Links
The website may display third-party offers, links, promotions, resources, or advertisements.
If you choose to interact with a third-party offer or provide information to a partner, that partner may collect, use, and disclose your information according to its own privacy policy and terms.
We are not responsible for the privacy practices of third-party websites, advertisers, or partners.
10. Cookies and Similar Technologies
We may use cookies, pixels, tags, scripts, analytics tools, advertising identifiers, and similar technologies to operate the website, remember preferences, measure performance, understand user activity, personalize content, and support advertising or marketing activities.
For more information, please review our Cookie Notice.
11. Analytics and Advertising
We may use analytics and advertising tools to understand website usage, improve user experience, measure campaign performance, and deliver relevant content or offers.
These tools may collect information such as IP address, device information, page views, clicks, referring sites, and interaction data.
12. Sale or Sharing of Personal Information
Some U.S. state privacy laws define “sale,” “sharing,” or “targeted advertising” broadly.
Depending on how our website uses advertising, analytics, pixels, partner offers, or lead-sharing activities, some disclosures may be considered a sale, sharing, or use for targeted advertising under applicable state privacy laws.
Where required, eligible users may opt out by using our “Do Not Sell or Share My Personal Information” page.
13. Retention of Personal Information
We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy or as required or permitted by law.
Consent records, unsubscribe records, suppression records, and compliance records may be retained for a longer period where necessary to demonstrate compliance with legal requirements.
14. Safeguards
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, disclosure, loss, theft, alteration, or destruction.
However, no system can be guaranteed to be completely secure.
15. Children
The website is intended for adults, including parents, guardians, expecting parents, and caregivers. It is not intended for children under the age of 13.
We do not knowingly collect personal information directly from children under 13.
16. State Privacy Rights
Depending on your state of residence and applicable law, you may have privacy rights such as the right to request:
For more information, please review our State Privacy Notice and Privacy Rights page.
17. Access, Correction, Deletion, and Privacy Requests
Subject to applicable law, you may submit a privacy request by contacting us at:
info@mybellababy.com
You may also use our Privacy Request page.
We may need to verify your identity before responding.
18. Unsubscribing
You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails or contacting us at:
info@mybellababy.com
You may opt out of SMS messages by replying STOP or following the opt-out instructions in the message.
19. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised effective date.
20. Contact Us
Data Lynx Solutions USA Inc.
Operating My Bella Baby in the United States
[Insert U.S. mailing address]
Email: info@mybellababy.com
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